Author Topic: McLent  (Read 1537 times)

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Offline Bogoliubtsy

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« on: March 03, 2005, 12:55:33 AM »
My friend's friend recently emailed this to him...and he passed it on to me. Can anyone confirm this?? Wow.

My sister brought the following to my's
from a livejournal entry. Pretty far out...I'm not
clear if this can actually be real:


A note here... this story is set in Greece, which is
95% Eastern Orthodox. During Lent, the Eastern
Orthodox church asks its members to fast from meat,
dairy products, wine, and olive oil.

Just in time for Lent, I read the following in "North
of Ithaka" by Eleni Gage...

"Enroute to from Athens to Lia, I stopped at a
roadside McDonald's to use the bathroom and spotted
two huge posters advertising the specials that were
available to help us celebrate McLent. That's right,
not Lent at McDonald's, nor Easter at McDonald's, but
Mc[GreekWord], "McLent."

I stole a placemat that commemorated this happy
marriage of the commercial and spiritual. On a bright
green background were printed the words -ëEverybody
ready-Ü? and then in different colors and fonts
"FASTING". "Fasting is an old tradition and an
opportunity to try something new,-Ü explained a
paragraph under this eyecatching header. "Now young
and old alike can avidly follow the custom and enjoy
the renowned McLent!" Then there were the photos of
the delicacies in question: Spring rolls, fried
shrimp, seafood salad, a McVeggieburger and apple pie.
At the bottom of the paragraph was the slogan
"Surrender to McDonald's!" I, for one, had already
been conquered."

This just confirms my decision to choose almost any
other food source over McDonald's.
"When you give food to the poor, they call you a saint. When you ask why the poor have no food, they call you a communist". - Archbishop Hélder Pessoa Câmara

Offline Ian Lazarus

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Re: McLent
« Reply #1 on: March 03, 2005, 01:04:12 AM »
Mc Lent, huh? :o

Nyet. And I repeat! Nyet! ::)

Ian Lazarus :grommit:

Raised by  cup of coffee! (which I'm still glad I dont have to give up for lent!) :coffee:
« Last Edit: March 03, 2005, 01:06:01 AM by Ian Lazarus »
"For I am With thee, withersoever thou goest"

Joshua 1:9

Offline prodromos

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Re: McLent
« Reply #2 on: March 03, 2005, 03:24:53 AM »
Note that McDonalds was forced to add a few fasting items to their menu during Lent because the fasting practices in Greece actually hurt their sales that much :D. Of course they had to appear as if they were being proactive rather than simply scrambling to keep their sales up, hence the tacky marketing campaign of McSarakosti ("sarakosti" is an abbreviated form of "tessarakosti" meaning "forty", what we call Lent here). I'm not particularly bothered by it since it is no different to all their other tacky marketing campaigns. During Holy Week, the vast majority of tavernas in Greece are closed as virtually no one eats meat that week. The only ones that stay open are the ones that have seafood on the menu.